Many people create blogs to share their opinions or information with other users of the Internet. They are also interested in monetizing their websites and generate a passive income. Fortunately, these days, we can find many options that allow for earning small and large money on blogs. Of course, you need to find a good, profitable niche and you need to provide high-quality content optimized not only for users but also for search engines. Popular blogs with a high level of traffic can earn a lot of money.
Earn on advertisement programs
If you have a blog, you can decide to join one of the programs with special ads that can be installed on your website. In most cases, you can find pay per click advertisements. In this case, customers pay for every user who clicks an advertisement. Blogs with a large number of unique views can also earn on CPM advertisements. Customers pay for 1000 impressions of their banners and users do not even have to click them. Of course, rates are much smaller compared to PPC. One of the most popular PPC platforms is Google AdSense that is good for new and experienced bloggers. You can also try selling private ads to companies or earn with affiliate links (in this case customers pay for each user who buys or subscribes something or for users who send filled forms, surveys, etc.).
Selling digital products
You can use your blog to sell different types of digital products created by you or by other people or companies. It is possible to sell materials like e-books, online courses, images, videos or music. If you know how to create practical apps, plugins or themes, you can also sell them with the use of your blog. Of course, these digital products need to be associated with the main topic of your website, so they will be interesting for users and there is a high chance that your blog will generate sales.
You can use your blog to sell memberships in different programs. You can also lock some exclusive parts of your website, so they will be available only for premium members who bought their access to these parts of a blog. For example, you can create high-quality articles available only to premium members or you can sell access to the part of a website with online streaming. There are many interesting ideas. Check other blogs for inspiration.
Professional content is important
Of course, you will not earn money, if your blog is not popular. That is why you need to remember about writing high-quality articles on specific topics that answer different questions of your users. General articles are not popular and they can be boring. It is also good to include high-quality images and video materials, so your readers will have many opportunities to get some knowledge or receive an answer to their questions.
Do not forget about different marketing strategies. Promote your blog on social media or forums. Interact with other bloggers and be active in your contacts with readers. Observe SEO rules and think about some promotions or events that will make your blog more popular, so you will earn more money and unlock more profitable opportunities.